Tuesday 30 September 2014

Have You See Us?


Have you seen our advertorial in the BCR UK Newspaper and Art of Design?

For more information about using LATICRETE in your projects, product demos, samples or technical support please contact LATICRETE UK Ltd on: 0151 486 6101, email sales@laticrete.co.uk or visit www.laticrete.co.uk

Monday 29 September 2014

LATICRETE at CERSAIE

The LATICRETE Team at CERSAIE: Enrica Zambelli (LATICRETE Italia),Michael Hailwood (LATICRETE UK),Erno de Bruijn (LATICRETE International - President International Division),Jason Smith (LATICRETE Europe - Regional Manager Europe)






After wrapping up a successful 5 days at CERSAIE, we would like to thank all who browsed through our stand, displays, demos and spoke to the LATICRETE team on the day.

For more information, product demos, samples or technical support call us on 0151 486 6101 or email sales@laticrete.co.uk

CERSAIE is one of the largest and most important Ceramic Tile expositions in the world. Bologna Italy 22-26 September.

Friday 26 September 2014

LATICRETE SUPERCAP = Productivity


It's what gives LATICRETE SUPERCAP the
confidence to say, "We Own The Floor™"

The LATICRETE® SUPERCAP® System is a time-saving, cost-effective method in finishing new concrete or capping existing slabs. This proven lean tool provides benefits right from the start of concrete placement in division 3 and flows through to division 9. 

The LATICRETE SUPERCAP System combines a LEED contributing, GREENGUARD certified, low alkali, self leveling cement-based technology with a computer controlled mobile blending unit (the pump truck).

This revolutionary system benefits the entire project from design to completion by providing predicable results that save time, money, and improve overall quality. We call it .... The Next Generation Slab®.

There’s Nothing Like it in the Industry. Click here to learn more or to watch the video.

For more information, product demos, samples or technical support call us on 0151 486 6101 or email sales@laticrete.co.uk

Thursday 25 September 2014

HYDRO BAN Shower System


New construction or remodelling, LATICRETE offers a complete system back by a lifetime warranty^.

For more information, product demos, samples or technical support call us on 0151 486 6101 or email sales@laticrete.co.uk

^Refer to Data Sheet 230.99 for complete warranty information.

Wednesday 24 September 2014

Seen on Jobsite




HYDRO BAN Waterproofing Membrane, 254 Platinum and 253 Gold Rapid were seen on the job site at Macy's Department store (4th floor) in New York City!

Click here fore more information on:
For more information, product demos, samples or technical support call us on 0151 486 6101 or email sales@laticrete.co.uk

Tuesday 23 September 2014

LATICRETE® Paver Link - 7x Stronger than Polymeric Sand



LATICRETE® Paver Link

Single component joint filling system for the simple and rapid pointing of paved areas with joints over 6mm wide. Ready for use and easily applied by brushing into joints (no misting with water required). Helps prevent weed growth in treated joints, allows for drainage, and does not wash out.

  • Easy to install, no misting with water, special tools or skills required
  • Does not wash or blow out of joints
  • Helps prevent weed growth in joints
  • Permeable, allows rainwater and oxygen to permeate
  • Resists damage from mechanical cleaners
  • Does not pollute soil or groundwater

Click here for more information.

For more information, product demos, samples or technical support call us on 0151 486 6101 or email sales@laticrete.co.uk

Monday 22 September 2014

Another Industry First from LATICRETE


An Industry First - STRATA_MAT™

We are constantly working on finding solutions to accommodate evolving and changing job site construction techniques, materials and methods. 

STRATA_MAT is the next generation high performance uncoupling underlayment for use under tile and stone installations. Residential and commercial applications. Designed to replace traditional underlayment materials. STRATA_MAT provides for an enhanced mechanical bond of the adhesive and provides for faster drying of the adhesive, allowing for shorter time to grout. 

Specifically designed for use with a wide range of adhesives. STRATA_MAT allows for the proper adhesive or mortar to be used with porcelain or large format tiles and stone. Part of the LATICRETE Lifetime System Warranty. 

Click here for more information on STRATA_MAT.

For more information, product demos, samples or technical support call us on 0151 486 6101 or email sales@laticrete.co.uk

Friday 19 September 2014

LATICRETE Pool, Spa and Fountain System Brochure


When you need Innovation, Durability and
Peace of Mind, Choose LATICRETE

The LATICRETE Pool, Spa and Fountain System is composed of time and job proven LATICRETE tile installation products which have been successfully installed around the world for over 50 years. It provides single source responsibility for these demanding, high performance applications. 

The LATICRETE System offers the latest technology in construction materials and methods, delivering superior performance.

The LATICRETE Pool, Spa and Fountain System is resistant to pool chemicals, shock treatment and pH imbalance of water, and has the flexibility and high strength to accommodate differential movement caused by moisture expansion and drying shrinkage. Click here to view/download - LATICRETE Pool and Tile Systems Brochure.

For more information, product demos, samples or technical support call us on 0151 486 6101 or email sales@laticrete.co.uk

Thursday 18 September 2014

Project Spotlight: Private Luxury Bathroom



"It's not every day you're awarded the contract to build a six-figure bathroom," stated Buck Collins, President of Collins Tile and Stone. "The owners knew of our commitment to quality; they knew that we would not sacrifice one iota of anything to cut corners. So this project started out on the right foot. We understood each other." 

The stately house itself was only 13 years old, so conventional wisdom would ostensibly state this remodeling project shouldn't have any of the major obstacles that surface when a dignified older home is about to be remodeled. Not so.

"Before we started any work whatsoever, we had to make sure that we had the right plan of attack," stated Collins. "This house was built with floor joists that were 60cm (on center) apart from each other. That size is almost unheard of, so we decided to get some expert advice prior to installing the flooring. Fortunately, we have some of the finest technical representatives servicing our company. Perhaps the best is Kurt Weber, our LATICRETE Technical Representative.

"So, it was collectively decided that initially, we would both glue and then screw-in an additional layer of plywood underlayment to the existing 19mm subfloor to mitigate any deflection whatsoever. From there, we took Kurt's sage counsel relative to using the LATICRETE® System. Before we installed the first piece of tile," continued Collins, "we primed this plywood with LATICRETE Admix & Primer, as we wanted this substrate to be in ideal condition for the next step, which was the installation of LATICRETE Floor HEAT, a product we consider to be the crème de la crème of its genre."

Click here to continue reading.

For more information, product demos, samples or technical support call us on 0151 486 6101 or email sales@laticrete.co.uk

Wednesday 17 September 2014

We Do BIM and More!


Installation Systems That Protect Your Reputation

With over 50 years of worldwide experience, LATICRETE is the recognised leader in product quality and installation expertise. Our highly trained and experienced technical support team are ready to assist you with project specifications, details, BIM, LEED compliance information or to address your installation questions for your specific projects.

We have made specifying LATICRETE construction solutions easy and via various platforms.

LATICRETE provides an Architectural Guidebook which empowers design and specifications professionals to create custom specifications based on industry standards for over 100 types of installations with just a few clicks of a mouse. The result is a complete installations specification along with an applicable detail drawing. Both are fully editable to fit the users's exact project requirements. Specifications are also printable or exportable in a variety of electronic and hard-copy formats, click here for more info. 

Find us on Smart BIM, Autodesk Seek and LEED. Our newly released technical brochure - Proven Installation Systems for Tile and Stone Applications, highlights a range of LATICRETE Installation Systems and Warranties.

For more information, product demos, samples or technical support call us on 0151 486 6101 or email sales@laticrete.co.uk

Tuesday 16 September 2014

LATICRETE Supports Mosaic Artists


The Wonders of Mosaics and LATICRETE!

This incredible mosaic mural at The University of Western Australia celebrates the University's Centenary.

Iain and his V-vo Architectural Mosaics team took 27 days to complete this mosaic work of art. 

LATICRETE tile installation materials help insure a long term, durable installation. From Crack Suppression membrane to Tile Adhesive.

Click here for more info on "Hours to Sunset."
Click here for more information on V-vo Architectural Mosaics.

For more information, product demos, samples or technical support call us on 0151 486 6101 or email sales@laticrete.co.uk

Monday 15 September 2014

Be Dazzled!


SPECTRALOCK® PRO Premium Grout* is stainproof^^ for interior installations providing the customer ease of maintenance and a beautiful appearance year after year; quite simply the best grout you can buy.

Click here to read more about this product.

For more information, product demos, samples or technical support call us on 0151 486 6101 or email sales@laticrete.co.uk

^United States Patent No.: 6,881,768 (and other Patents). †Based on 2013 Clear Seas Research-Epoxy Grout Preference 
^^StainProof (residential installation only) to common household cleaners, liquids and other goods. Clean all spills immediately. 
*See Data Sheet 230.99 for complete warranty information.

Friday 12 September 2014

One-Step Large Format Tile Installation


4-XLT is a multi-use, polymer fortified adhesive mortar built on the new Water Dispersion Technology (WDT) platform. WDT provides for the complete dispersion of water within the mix allowing users to achieve the desired application consistency. 4-XLT offers tremendous utility including non-sag wall installations, medium bed build up of up to 19 mm and thin-set applications of floors.

In addition, 4-XLT is the first product from LATICRETE to come incorporated with the new DUST LOCK™ Technology. This unique way of manufacturing our adhesives incorporated with plastic packaging dramatically reduces mess both during transportation of the product as well as during mixing.

Click here for more information and to view the installation video.

For more information, call us on 0151 486 6101 or email sales@laticrete.co.uk

Thursday 11 September 2014

Mosaic Workshops in Chichester


A recent mosaic art workshop was conducted by Emma Biggs and Sonia King in Chichester. We received a wonderful email from mosaic artist, Sonia King:

Here’s the image from the two workshops taught by Emma Biggs and I at West Dean College in Chichester, UK. Everyone was really pleased with the products and you have some new converts. Participants came from the UK, US, Australia, The Netherlands, Canada and Portugal.

Many many thanks for Laticrete’s continued support, Sonia

For more information, call us on 0151 486 6101 or email sales@laticrete.co.uk

Wednesday 10 September 2014

Gotta Have StainProof Grout!



The Wonders of SPECTRALOCK® PRO Premium Grout


Whether you are grouting a residential or commercial project, on ceramic tile, glass tile and  or stone applications... Whether you are grouting in-doors, out-doors, on walls, floors, swimming pools, fountains and other wet areas or even re-grouting applications, SPECTRALOCK PRO Premium Grout is the perfect choice!

SPECTRALOCK PRO Premium Grout is a patented, high performance epoxy grout that offers colour uniformity, durability and stain resistance with extraordinary ease of use. Inhibits the growth of stain-causing mould and mildew in the grout joints with antimicrobial product protection. 
This is ideal for installations at wide temperature ranges. Uniform colour — no blotchiness or shading. Easy to maintain, cleans to the original colour. Stain resistant. Tough, durable, and crack resistant. Outperforms cement based grout. Non-sag formula for walls and floors. High fashion with DAZZLE™ component. Click here for more information and view and installation video.
Can we interest you in FREE samples?
For more information, call us on 0151 486 6101 or email sales@laticrete.co.uk

Tuesday 9 September 2014

Rapid Drying for a Faster Time to Tile


HYDRO BAN is a thin, load bearing waterproofing/crack isolation membrane that DOES NOT require the use of fabric in the field, coves or corners. HYDRO BAN is a single component self curing liquid rubber polymer that forms a flexible, seamless waterproofing membrane. HYDRO BAN bonds directly to a wide variety of substrates.

- FREE* -
Call us to find out how you can receive a FREE pail of HYDRO BAN®!

For more information, call us on 0151 486 6101 or email sales@laticrete.co.uk

*Conditions apply.

Monday 8 September 2014

How to Ensure Your Beautiful Design Will Stay That Way


Trust the leader in commercial flooring systems.

With successful installations completed worldwide, LATICRETE has earned the reputation for technical expertise and proven installation materials, backed by a comprehensive Lifetime Warranty* to ensure your next installation will last a lifetime!
  • Click here to view our innovative products.
  • Click here to view our warranties.

For more information, call us on 0151 486 6101 or email sales@laticrete.co.uk

*Contact LATICRETE UK for complete warranty information.

Friday 5 September 2014

What an Accomplishment - Summit of Breithorn

Avi Meadow at the summit of Breithorn

From L to R: Louis Wilson, Avi Meadow and Michael Siu

Avi Meadow, nephew of LATICRETE owners David and Henry B. Rothberg, just returned from a few days spent at around 4000 metres in the Alps on the border of Italy and Switzerland.   

See what Avi Meadow had to say in an email: 

"I climbed with Michael Siu (From Hong Kong) and Louis Wilson (From Chicago), both good friends from University. We started in Zermatt, Switzerland, taking the Klein Matterhorn Tram up to 3800 Metres. From there we traversed East to the base of the Breithorn, where we climbed up the South Western ridge to the western and highest summit at 4165 metres (August 7, 2014).  

From there we descended and continued to traverse East to the Val De Ayas Hut where we spent the night.  The next morning we awoke early and began to ascend to the base of the summit push of Castor, a few hours climbing above the Val De Ayas Hut.  From the base we climbed up the South West face to the summit ridge, where we traversed east on a knife edge and exposed ridge to the summit at 4228 metre ( August 8, 2014). We descended from the Eastern side of the mountain down to the Quintino Sella Hut.  

The next day large storms hit the range so after spending 1 day stranded in the hut, we took a brief window of calm to descend down to the Aosta Valley in Italy to end our journey with a 6 hour, 4 different trains, ride back to Stresa!  The pic with the flag is on the summit of the Breithorn."

Thursday 4 September 2014

Sound Control Under Tile and Stone




LATICRETE® 125 Sound & Crack Adhesive


Whether you are trying to control sound transmission through hard surface flooring to occupied space below in a residence or commercial setting, enhancing the quality of living, or suppressing noise to make offices and homes a more productive and pleasant atmosphere, LATICRETE has the answer!

LATICRETE offers a thin, fast to install single step Adhesive Sound Control for Tile or Stone installations.
   
125 Sound & Crack Adhesive is a single step adhesive - just add water, mix and spread to install your tile or stone. Eliminating multi-step, thick, labour intensive methods of installing sound control mats.

125 Sound & Crack Adhesive offers:
  • Anti-fracture and sound protection in one simple step
  • Sound Reduction Rating - ΔIIC 15 as per AS ISO 717.2-2004/AS ISO 140.8-2006
  • "Extra Heavy" Rating per Robinson ASTM C627
  • Superior workability - equipped with lightweight technology
  • Contains 33% Post Consumer Recycled Content
  • GREENGUARD Gold certified, LEED compliant
  • Reinforced with Kevlar®
  • Equipped with antimicrobial protection
125 Sound & Crack Adhesive is a globally proven product supported with in-depth technical service and backed by an available 25 Year System Warranty. 
  
No other company or product offers such innovation and value!

Click here for more information.

For more information, call us on 0151 486 6101 or email sales@laticrete.co.uk

Wednesday 3 September 2014

A River Runs Through


Gary Drostle's River of Life by Julie Richey


The below extract is taken directly from the published article - Mosaic Art NOW, No. 4, 2011:

You can't miss the river when driving into Iowa City, Iowa. The whole town climbs up from its meandering banks. At some points wildly overgrown, at others chastened with minor dams, the river appears placid as it snakes through the University of Iowa campus. Locals know, however, that the river occasionally creeps - or even surges - over its banks. This image of a river as a metaphor for life is the subject of award-winning UK mosaic artist Gary Drostle's largest public commission to date.

One of three large public commissions installed at the University of Iowa in 2010, Drostle's mosaics are a stunning focal point and a welcome addition to the extensive University of Iowa art collection.

Created for the University of Iowa Wellness Center, the River of Life and its accompanying medallion, Movement and Vitality, welcome visitors at the main entrance to this state-of-the-art, $59 million facility. The main mosaic, a 48 by 12 foot "river" of Winckelman porcelain tile, invites viewers to step across its spiralling source and meander, following he flow of both water and student athletes. 

"The course of tesserae are like people's lives," says Drostle. "They start at the top or source, with birth. Some of them don't quite make it," he says, alluding to the infrequent stray lines of tile that snake off the main body of the river, seemingly on their own random journey. The darkest areas of the river are "life out of balance," where the River of Life flows over the darkened quilt and basket patterns, spilling over the perimeter."

Henry B. Rothberg played a vital role in the selection of materials and the support. To continue reading what Gary Drostle had to say about LATICRETE and the products used on this amazing mosaic click here.

For more information, call us on 0151 486 6101 or email sales@laticrete.co.uk

Tuesday 2 September 2014

Progress on Private Luxury Pool



Randy Beard, David Penton, Rick Chafey, Jimmy Reed, Doug Johnston


An Amazing Pool Project in Texas, USA


An update on the above project by Jimmy Reed, Rock Solid Tile Inc. and Doug Johnston, Stonecrest Pools. Looks absolutely amazing - we can't wait to see the pool filled!

View/download the LATICRETE® Pool, Spa and Fountain Tiling Systems Brochure by clicking here, to ensure your next project is as successful. 

For more on Jimmy Reed of Rock Solid Tile Inc. - click here.
For more on Stone Crest Pools - click here.
Click here for more info on WATERtv.

For more information, call us on 0151 486 6101 or email sales@laticrete.co.uk

Monday 1 September 2014

Challenge: Reduced thickness porcelain tile


Solution: LATICRETE Installation Materials

When installing reduced thickness porcelain tiles trust the leader. With successful installations completed worldwide, LATICRETE has earned the reputation for technical expertise and proven installation materials, backed by a comprehensive Lifetime Warranty* to ensure your next installation will last a lifetime!

Fore more information, click here to view our website.

*Contact LATICRETE UK for complete warranty information.